Making money on social media is definitely the godsend of the century. Seriously.
You still imagine that we are talking about making a living by posting photos, traveling to luxury hotels, or writing articles about a product that we love or even just posting a video of our cat purring.
In short, it’s an incredible time when even children can earn money because it has become so simple. If I am talking about children, it is because I am referring to the Forbes 2019 ranking, the first on the list of the highest salaries on youtube is … an 8 year old child. Yes, and you can check out the leaderboard here if you’re interested.
Anyway, so you got the point where I was going, I guess. It’s a godsend and I think a lot of employees should consider taking to social media.
I’m not saying you have to drop everything, but why not create a small project in parallel with your activity?
And, if you really like it, you can of course make it your main activity.
In short, we will be able to get down to business and explain (finally) how to make money on social networks.
1 / Making money on social media doesn’t mean you’ll be an influencer.
At least that can reassure you. You don’t have to expose your life publicly to hope to make money on social media.
Having said that, this is clearly the easiest and fastest way.
Basically, we all want to be more or less influencers in our field. However, some prefer discretion and I must admit that I myself, for a very long time, wanted to remain discreet. However, I realized when I was 30 that today, being discreet is almost not existing.
Suddenly, I launched in public and this blog is only a magnificent testimony. But, you’re not here for me to tell you about my life, so let’s get back to being an influencer.
What I wanted to say was that in reality, making money on social media isn’t all about being an influencer, let’s face it.
There are many ways to make money on social media and being an influencer is only part (known) of that universe.
I will soon write an article to explain the bottom of the influencer job or how you can quickly become one. (Frankly, you will see that this is definitely one of the easiest “jobs” in the world. Yes, I did say “ easy” .
Among all the other methods to make money on social media, here is a quick summary:
- You can use social networks to sell your own products and in this case, social networks serve as an advertising channel of sorts. It is a vector of communication for your company. You share your content, you dialogue with your customers, etc. In short, it is a real springboard.
- You are paid by the social networks themselves : we can of course talk about Twitch, Medium and especially Youtube. That is to say that there, you are paid directly by the platform according to your popularity. For example, on Youtube, you will be paid for the advertising your videos generate.
- Being an influencer: You get paid to advertise. Basically, an influencer is paid to use their influence. So, basically, an influencer promotes and posts sponsored to their audience.
🤓 Basically, what should be remembered from this ranking?
Well, you have to remember that you will have to choose the method that seems best to you according to your personality.
For example, in my case, I make money on social media by selling my own products (or those of others in affiliates ).
I’m not looking to get millions of views to make money with Youtube advertising, nor am I looking to promote other boxes on my Instagram account.
You see what I mean?
That said, be careful; You have to find what interests you first before finding the solution. It’s even by finding what you wanted to do that you’ll know how to monetize it on social media.
So, short, here’s for that first section.
1 / How much can you earn on social networks?
Ah, the question you’ve been looking forward to.
Frankly, I’m not going to go through ten thousand detours.
On social media, you can be rich like Croesus.
You can get rich as it is not allowed.
And, you know it.
Most of the YouTubers you see with Cyprien, Norman and Squeezie are already millionaires. They were barely 20 years old when they had already pocketed millions of euros in their accounts.
“This job pays enough to live well. But my driving force remains the passion for creation, and not the money. Being a youtuber isn’t what pays off the most . Making videos to get rich is not the right plan ”, assured Cyprien a year and a half ago.
So Cyprien, who at barely 20 was earning more than 6 million euros (a sum that he could have achieved by working 239 years at a normal hourly rate), tells us that being a youtubeur is not what pays the most ”???
😵 Yes, is he kidding us or what ???
I mean, can he tell us what can pay off the most and doing so little ? Apart from being the son inherited from the Rotschild family, I don’t see …
Yep, making funny videos in your teenage room is how you make money these days. Keep that in mind.
I allow myself to say it and do not see it as condescension on my part. I too am part of this generation of lazy, but I still have a little respect for our older generations who toiled to create this marshmallow world in which we wade heavily.
Anyway, maybe you share this opinion with me? Finally, I still have to finish my article well, so let’s resume.
And, if money isn’t your lifeblood for you either, take a look at what you can expect:
- By showing your face and being an influencer, you can, after a few years, be paid quite a bit to do posts and advertisements for companies. The average influencer (especially girls) earn between 6,000 and 20,000 euros per month. Some remain at 3000 euros when they have only a small blog, few subscribers on Instagram or few videos on Youtube. This is approximate, don’t rely on my numbers, eh ^
- As a YouTuber, the rule is that you will have 100 euros for 100,000 views. So you have to make 1 million views to get your 1000 euros. Now you understand better why your youtubers publish so many videos eh? And, you also understand better why they take so much care to create enticing titles and emotional photos? Yes, it’s to increase the number of views.
Depending on your platform, the number of followers you need will vary.
I would point out once again that you do not have to show your face on Youtube. Moreover, I will perhaps surprise you but the channels which are the most profitable are not necessarily channels of youtubers.
👀 Think of channels like LamaFaché or something like that. These are companies / individuals who pay a voiceover to comment on a series of images. For example, to make top 10 (top 10 recipes for making eggs, etc.). Or, even people who win with advertising by restoring items without ever showing their faces.
Je tenais vraiment à le préciser; Youtube vous ouvre ses portes et vous pouvez très bien vous lancer dès la fin de cet article, même si vous voulez pas que l’on voit votre joli petit minois.
Vous avez besoin de 1000 abonnés pour être pris en compte pour le programme de monétisation. Vous devez aussi avoir enchainé plus de 4000 heures de vues. À partir de là, vous êtes considéré comme un youtubeur qui va entrer dans le youtube game.
Avec 1000 abonnés, vous pourriez gagner suffisamment pour couvrir une tasse de café par semaine si vous publiez régulièrement.
Pour atteindre 500 € par mois uniquement grâce aux revenus publicitaires, il faudrait environ 500 000 vues vidéo totales par mois. En publiant deux nouvelles vidéos par semaine, vous auriez besoin d’environ 60 000 vues chacune. Les abonnés ne traduisent pas directement en vues, cependant – vous pouvez raisonnablement vous attendre à ce que 20% de votre base d’abonnés regardent chacune de vos prochaines vidéos, vous aurez donc besoin d’environ 300 000 abonnés pour atteindre cet objectif.
Et encore, je précise une chose : selon votre thématique, les payements en publicité sont plus ou moins élevé. Si vous êtes dans la section marketing, alors les pubs sont plus chères et vous pouvez gagner plus avec très peu d’abonnés.
To have 200,000 subscribers, there is no mystery or genius. Even the opposite. You just have to publish and publish like a pig.
This is the rule of youtube. When you have enough videos and post regularly, the algorithm will “recommend” you. It’s when he recommends you that you literally start to explode.
This explains the “sudden” success of many YouTubers. Even if their subscriber curves were stable (with a few subscribers per day), one day it explodes with the recommendation of Youtube.
This recommendation usually comes after 2 years and may be faster if you understand what works:
- Thumbnails with funny faces (like you’re shocked, scared, sad with well drawn tears). If possible with a red background to attract the bull’s eye of viewers.
- A nice teasing title that would make your grandmother want to click, like “I got fired DIRTY by my boss…”
- The content… yes, it’s really not the most important. You just need to be yourself and voila.
Fortunately, once you have around 20,000 subscribers, the world of “influencer marketing” begins to open up. Depending on your niche and the personal brand you cultivate, different types of businesses may want to work with you.
If your subscribers are students, you might be presented with offers to promote lifestyle items like backpacks or productivity apps. Basically, these offers may involve free products to try and review. At the top end, you’ll also get a nice check out.
With around 50,000 subscribers, you can expect to receive between $ 500 and $ 1,000 for trying out a product and talking about it on video.
If you’re lucky, influencer marketing agencies will contact you. These offers may fall into your hands. If not, you can sign up for one of the influencer marketing platforms that connect influencers with brands.
>> I invite you to read the article on partnership platforms for partnerships with his youtube channel
With a little effort and around 30,000 followers, influencer marketing will get you $ 500 per month pretty easily. Reaching $ 2,000 per month is just a matter of gaining more followers.
With 100,000 subscribers, you could easily charge $ 2,000 for a single sponsored video. Yes, I see that makes you want to.
$ 20,000 a month, however, is a different game. 100,000 subscribers can earn you $ 1,000 per month through ad revenue and € 5,000 per month through 2 to 3 sponsored videos. It sounds promising, but unfortunately sponsored videos can hurt you more than anything else. Three obviously sponsored videos in a month would definitely be noticed by your followers, and it could mar your relationship with them.
Yep, you know, people who watch videos on Youtube have real jobs with shitty hours and wages. They don’t want to know that you get thousands of dollars when you bask them so that they buy your products (shit, often).
So there you have it, choose good brands and don’t do like the bad YouTubers who missed the opportunity of the century by doing all-out ads and who ended up getting their communities drunk. You are better than that.
With 500,000 subscribers, you can get up to $ 20,000 per month from ads and occasional sponsorships.
If you want to reach this goal sooner, you will need to get creative. This usually involves creating a product or service to sell to your subscribers. Yes, those who sell online training can reach 20,000 euros very quickly. Some have even sold for millions of dollars by promoting their products on youtube. This is the case, for example, of many marketers including Theophile Eliet. And, he is very far from being the only one!
Alternatively, if you don’t have online training to sell , you can also sell T-shirts, mugs, hats.
Whatever your niche, one of the fastest and easiest ways to multiply your income is to move your existing fan base to a new, more lucrative platform, like your store for example.
Now let’s see for Instagram.
Instagram doesn’t have any official monetization features, so any money you make will flow through external channels.
Making sponsored posts is the main way to monetize your Instagram influence. This becomes possible once you have reached 5,000 subscribers.
Paying out 5,000 subscribers isn’t much – free product samples, or $ 50 if you’re lucky – but it’s a start.
Instagram is the leading influencer marketing platform in terms of volume, but the market rates are slightly lower than YouTube.
Rightly so: scrolling through an Instagram feed takes less engagement than watching a YouTube video. If you have 100,000 Instagram followers, you can charge around $ 1,000 for a sponsored post.
As a creator, you can get away with posting more sponsored content on Instagram than on YouTube. The “stories” feature allows you to create posts that disappear after 24 hours, so there will be no permanent recording of your post. 👿 That’s pretty interesting, especially if you’re quite proud to have collaborated with a nasty nasty brand. Using this with normal sponsored posts, you can get away with posting twice as much sponsored content on Instagram as you do on YouTube.
Reaching the threshold of $ 2,000 per month is manageable (depending on your theme) with 100,000 subscribers and a few sponsored posts each month.
With 50,000 subscribers, you might be able to strike deals for around $ 500 per post if you’re lucky, but over 100,000 subscribers make it more achievable.
Reaching the $ 2,000 per month threshold is manageable with 100,000 subscribers and a few sponsored posts each month.
$ 20,000 per month, once again, comes down to creating products and services to sell to your subscribers. That is, unless you want to wait until you have over a million subscribers. At this point, sponsored posts become much more lucrative.
Please follow this link if you want to know how to increase your Instagram followers numbers.
Now when has taken the tour on Instagram, let’s see how to make a living on Facebook.
I (personally) find it to be one of the best social media platforms for making money.
Why? Because there are several ways to make money on Facebook and, above all, you really don’t have to fully expose yourself.
This is why Facebook is still a separate network, if we compare it to the two other platforms that ask us to show ourselves.
So you ask yourself how you can make money with Facebook? Hold on tight, I’ll tell you. And, you probably already knew that.
- You can create specific groups that can be sold to companies. For example, you create a group of the type (purchase / sale of computers in Lyon) and if your group grows, you can sell it to a computer sales company. Here is the example is not great. But, that’s the idea. The goal is to create plenty, of course.
- By joining already formed groups, you can also join them to promote your affiliate services, for example. See? You join a group that talks about bodybuilding and you take the opportunity to talk (and sell) affiliate products. Groups are great places to sell (that’s also why they are expensive).
- By being a community manager for brands. Yes, that simple. There are different stages of community management but you know most small businesses are just looking for someone who will post content and interact with their community.
I had written an article on how to make money with Facebook , in case you want to know more.
Frankly, I know a guy who can make over $ 3,000 in affiliate just by going to Facebook.
Seriously, I’m going to do an interview on him soon, it’s so crazy. He will answer all the questions that arise about the groups. Suddenly, it’s super targeted and often it manages to convert.
He still admitted to me that it took him 6 months to fully understand how it worked in detail.
Finally, this will therefore be the subject of a future article, because the article is already about 2900 words …
So that will suffice for today.
I hope this article has given you some information. And, I hope you will want to give it a go. Whether it’s for additional income or to make it a core activity, why not give it a try?
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